Our Mission

Learn more about what the NYAMA can do for you through our vision and mission statement:


Marketing is rapidly evolving to become a primary engine of economic growth. Marketers who adapt to new challenges will create new values for their companies and society. Our shared purpose is to accelerate this transformation to the future of marketers.


The NYAMA raises the profile of marketing and marketers. We prepare marketers to thrive in new roles, develop expertise and grow new capabilities. We are advocates for breakthroughs in all aspects of marketing.
We inspire, support and celebrate brilliance in marketing.


Through our mission, we bring life to the things we value:

  • Encouraging meaningful breakthroughs in marketing knowledge
  • Integrating the diverse perspectives that keep marketing relevant
  • Connecting people to advance their careers and the profession
  • Creating opportunity for involvement, experience and recognition
  • Sharing the creative energy that radiates from the heart of NYC
The mission of the American Marketing Association New York is to inspire, support and celebrate brilliance in marketing. Founded in 1931, the AMA New York is the principal community for marketing professionals across all industries and disciplines in the New York area. Offering programs, monthly events, and interaction with the chapter through volunteer activities, we provide marketers with an opportunity to increase their knowledge and reach in the marketing community. AMA New York is the creator of the Effies, the GreenBook and the new Marketing Hall of Fame, which honors outstanding marketers nationwide.
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234 5th Avenue New York, NY 10001 (646) 701-5367
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