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Integrated Marketing Communication and its Impact on Business Results

The William and Anita Newman Vertical Campus Baruch College, 55 Lexington Avenue, New York, NY

Our three marketing and communication experts will share experiences and opinions during this presentation on how new technologies, methods, and statistical acumen have made marketing performance tracking more accurate than it has ever been before.

How Market Imperatives Drive the Next Generation of Enterprise Marketing Technology

Webinar

View the webinar recording to learn how to leverage marketing technology investments. <script src="https://fast.wistia.com/embed/medias/hcnxv2kotu.jsonp" async></script><script src="https://fast.wistia.com/assets/external/E-v1.js" async></script><div class="wistia_responsive_padding" style="padding:56.56% 0 0 0;position:relative;"><div class="wistia_responsive_wrapper" style="height:100%;left:0;position:absolute;top:0;width:100%;"><div class="wistia_embed wistia_async_hcnxv2kotu videoFoam=true" style="height:100%;width:100%">&nbsp;</div></div></div> This webinar discusses the factors that drive the marketing technology ecosystem, the future trajectory of enterprise marketing technology development, and how marketers can leverage this technology to support […]

ARF Town Hall: Industry Code of Conduct

ARF & Live Streaming NY

In light of recent events regarding the ethics of using consumer data, Scott McDonald, ARF CEO & President has called for the establishment of a new set of industry standards to govern both research data collection and consumer protection. At this event, the ARF is partnering with AMA New York and GreenBook to get industry input in a town hall format. Both ARF members and non-members were encouraged to voice their input in person or via livestream.

ALL NEW Content Marketing Master Class for Agencies & Brands

Stewart Hotel 371 7th Ave., New York, NY

Want better results from your content marketing? Content Marketing Institute is bringing its annual content marketing master class to New York City. This one-day, hands-on workshop will help you make 2020 the year you get them. We’ll teach you a time-tested process for honing your existing strategy or developing a new one you can apply […]

The Future of MarTech Panel

New York, NY

The marketing technology (MarTech) industry has experienced exponential growth for years, but the COVID-19 pandemic has impacted the MarTech landscape. What are these changes and how should marketers prepare for the next 12-18 months? Join AMA New York, Austin, DC, and Triangle chapters on September 3 for a timely virtual panel discussion on the future […]

Content Marketing World 2020

OH

Content Marketing World 2020 is going online. For ten years, CMWorld has been on the leading edge of content marketing education, experiences, and trends – and this year will be no different.

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