We made it through 2020! Celebrate the end of this unprecedented year at “Holiday Cocktails in the Greenroom,” a virtual happy hour. Participate from the comfort of your own home and make our signature cocktail/mocktail, or bring your drink of choice to meet a curated...
Resources networking By Olga SukhoparAMA New York Volunteer, Content Marketing 2020 has changed the marketing environment and increased conversations about diversity and inclusion within the field, forcing marketers to implement new tactics to create a new type of...
Resources Molly Purcell It’s pretty much cliche now to say times have been challenging for everyone. While certainly not as difficult as healthcare and other front-line workers, Marketers have borne significant disruptions, budget cuts, layoffs, and furloughs....
Resources Strategy Treat Your Audience Like Customers By Wendy Weatherford-Marks Content Marketing expert Robert Rose hosted the epitome of a “power lunch workshop” at AMA New York’s inaugural Marketer’s Toolkit Workshop, “Treating Audiences Like Customers...
Resources Lisa Merriam By Joanna SeddonAMA New York Past President and Member of the Board of Directors I urge any marketer who needs to make a case for the power and value of brands to read a recent New York Times article, ‘How reality TV fame handed Donald Trump a...
Resources mentee By Melissa StoneAMA Boston’s VP of Communications; Founder of consulting firm, Eastend Marketing We know that 2020 has been a challenging year — unemployment is up, relationships have been complicated by the pandemic, and everyone is...
