Brilliance in Marketing
Brilliance in Marketing: GameStop to #GameStonk–What to Do When Your Brand Is a #MemeStock?
When #GameStop becomes #GameStonk–What should marketers do if their brand suddenly becomes a #memestock in the middle of short selling rebellion?
Brilliance in Marketing: Using LinkedIn to Build Your Personal Brand
Using LinkedIn can boost your career, enhance your influence, and grow your business. We spoke to Josh Steimle to get the latest tips.
Brilliance in Marketing: Marketing During COVID-19
Marketing during COVID-19 and the resulting economic disruption has marketersespecially challenged. Here is marketing consultant Debra Andrews with advice.
Brilliance in Marketing: Leather Head Sports Building an Entrepreneurial Brand
Starting a new brand as an entrepreneur is a tall order. AMA New York spoke to Paul Cunningham, founder of Leather Head Sports about starting a company with a unique niche.