Resources
AMA New York Insights
Curated posts from members of the AMA New York Board
How to Stay Current through Marketing Change in 2020
It isn’t easy to stay current through marketing change. Here are ideas for sorting through the clutter and keeping up with marketing innovations.
AMA New York Largest Chapter in the Nation
The NYC is the largest chapter of the American Marketing Association with a strong focus on member value, collegiate relations, and volunteerism.
J. Walter Thompson & Co. and the 1964 Advertising Age Commemorative Issue
J. Walter Thompson Co. ended in 2019. 1964 Advertising Age charted its history that seemed to “peculiarly to match the whole history of modern advertising.”
Rebranding Global Warming and Climate Change? The Limits of Brand to Persuade
Will rebranding “climate change” finally persuade people to take action? Certainly not! In fact, it would be counterproductive.
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Member Contributions
Curated posts from AMA New York membership
Benefits of Using Social Media Apps for Your Business
Social media apps have made it easier for everyone to get what they want from social media. Here are the benefits of using social media apps for business.
The 13 Must Know Twitter Tips
Twitter is one of the most popular social media apps for small and big businesses – it’s an easy way to connect with your customers with just one tweet. Here are 13 must-know tips for using Twitter to promote your brand. #12 is our favorite!
Congratulations to Mei Lin Ng Wnuk, Named Marketing Volunteer Spotlight Award Winner
We are proud to announce that Mei Lin Ng Wnuk has been named a 2019 Marketing Volunteer Spotlight Award Winner for her outstanding contributions to our chapter as Director of Membership Growth.
Brand Yourself on LinkedIn: How to Stand out from the Crowd
LinkedIn is a powerful platform to brand yourself. Maybe you’re already active on LinkedIn, along with 500 million other smart users worldwide – but do you know how to stand out in this growing crowd?
Choosing and Using Marketing Technology to Activate Your Digital Strategy
Choosing and using the right marketing technology to activate your digital strategy is the key to delivering remarkable customer experiences that delight prospects and customers – and keep them coming back for more.
Congratulations to Jack Mello, The First Marketing Volunteer Spotlight Award Winner of 2019
Today we are proud to announce Jack Mello as our first 2019 Marketing Volunteer Spotlight Award Winner for his outstanding contributions to the Marketing Hall of Fame. Jack has volunteered his expert services for the past seven years to help grow the Marketing Hall of Fame into a premier industry event that attracts the top marketing leaders in the nation every year. As a PR professional, Jack helps drive brand awareness and build critical media partnerships that help AMA New York further its mission – to inspire, support and celebrate brilliance in marketing.