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Virtual Conversation with Bernice Clark, chief marketing officer, New York City Economic Development Corporation
June 18, 2020 at 12:00 pm - 1:00 pm
Research shows that women hold 52% of professional and managerial positions but the numbers decrease as women move up. It’s time to shift that dynamic! AMA New York is thrilled to host a monthly virtual series featuring six separate conversations with women who are redefining marketing. Young Mi Park, adjunct lecturer at Columbia University and Rutgers Business School, will interview female marketing experts about how they have navigated their careers and have developed their own leadership styles. At the end of each interview, there will be a 30 minute live “Ask Me Anything” session where you will have the opportunity to ask questions and get a needed boost of inspiration to help start a new leadership endeavor or to take your career to the next level.
June 18: Virtual Conversation with Bernice Clark, chief marketing officer, New York City Economic Development Corporation (NYCEDC)
Join this unique virtual opportunity to hear from Bernice Clark, chief marketing officer at the New York City Economic Development Corporation (NYCEDC). Learn how Bernice has navigated her career and has developed an entrepreneurial approach to every challenge she experiences.
Much appreciation to our event partners – Smartling and GreenBook.
BERNICE CLARK, speaker
Bernice Clark is the chief marketing officer at the New York City Economic
Development Corporation (NYCEDC), which is the city’s go-to organization for investing
in industries that will boost the city’s economy and drive the growth of affordable,
sustainable, and economically vibrant neighborhoods. Key objectives of this role include creating awareness and engagement for projects that drive growth across sectors and
boroughs and bolstering the city’s image as the standard for inclusive economic growth.
She is a senior marketing leader, skilled in creating a seamless customer journey online and offline and driving the full omnichannel marketing cycle. Bernice has extensive digital marketing, e-commerce, retail and advertising agency expertise across the fashion, beauty, home, and consumer packaged goods and services industries. She was named a 2017 “Working Mother of the Year” by She Runs It (Advertising Women of New York).
YOUNG MI PARK, host
Young Mi Park’s background spans three continents and diverse industries – consumer, education, government, advertising, media, and technology. She has held leadership roles with brands such as American Express, Burger King, and Levi Strauss; education companies, such as Sesame Workshop and Nations Academy; and technology and new ventures. She became the third woman advertising account executive in Korea and, later on, the first woman head of a foreign industrial subsidiary.