The Future of the CMO

Shape the Future of Marketing with Your Peers

An Exclusive Opportunity for CMOs, CRO, and Heads of Marketing

AMA New York has formed a new program that is built exclusively for executive marketing leaders. This program will provide you with an opportunity for meaningful exploration of strategies, sharing of success stories, and discussion of new trends. We will facilitate confidential conversations, roundtable discussions, thought sharing, and educational sessions focused on addressing the important topics that shape the future of marketing and the role of the CMO.

Featured Programs Sections

CMO Video Series

Listen in on conversations with CMOs and heads of marketing from Cisco, Microsoft, Ogilvy and Eka Software. The guests share actionable insights in our Season 1 Series. Gain Access

CMO Roundtables

Shape the future of marketing and the role of the CMO as part of a dynamic, highly accomplished team of passionate marketers.

CMO Events

The CMO role is ever-evolving. Join us for practical discussions and expert presentations that help you navigate and upskill in the executive suite.

Featured Partners

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Lettershop Media

Key Insights

CMO Video Series Season 1

A new, exclusive digital content series and exclusive content that provides insights on the chief marketer role.

Jim Walsh, SVP Growth Marketing Cisco

Jim Walsh didn’t have a day of marketing experience when he was tapped to run Cisco’s Growth Marketing unit. Yet he found a way to take the mystery out of marketing and show its real worth. His journey offers revelations about how to achieve explosive growth by capitalizing on hidden customer data insights and building bridges between sales and marketing.

Geoff Colon, Head of Brand Studio Microsoft

Does your marketing team comprise the nine areas of human intelligence? Geoff works at the intersection of marketing, technology, and pop culture. He has compelling ideas about how to build a bulletproof marketing team and how to cope with the loss of physical contact with customers.

Nancy Pearson, CMO Eka Software

When COVID-19 hit, Nancy had to rewrite her entire marketing plan in a weekend. And that was just the beginning. She shares an unvarnished viewpoint on the importance of being agile and flexible for all marketers who must navigate through disruption, grounded in real-world experience.

Joanna Seddon, CEO Presciant Brand Strategy

Are you interested in a deep conversation about CMOs? Engage with Joanna, a recognized expert on brand valuation, on the most important pitfalls for marketers, and how senior marketing leaders must elevate the function by delivering real brand value.

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