Marketing Week: Equipping You for the Business Challenges of Today

by Lisa Merriam

Marketing WeekAMA Marketing Week #AMAMW celebrates curiosity. It is a week of programming and content designed to  equip you for business challenges facing brands and companies today.

Marketing week runs  October 1-5, 2018. Visit for access to practical solutions and insights, inspiring speakers, and marketers helping other marketers succeed.

The cornerstone is event is the Marketing Week Virtual Conference on Digital Marketing (October 2-3), Register here–it is free.

In today’s fast-paced world, how do you make yourself future proof? You become a digital marketing expert. At Marketing Week’s Virtual Conference, you’ll be immersed in two days of inspiring, future-thinking programming from the top minds in the industry. There will be inspiring keynotes and informative booths.


Day 1: October 2

10 AM-11 AM CT
Googling in the Age of Assistance: Christina Duncan, Principal Analytical Lead, Google​

​11:15 AM-12 PM CT         ​
​Using Google Analytics and Facebook Ads to get +200% ROI: Edin Halilovic, Co-Founder & Business Dev, Lilium Digital

​12:15 PM-1:15 PM CT      ​
​Artificial Intelligence for Marketing -Getting Started: Jim Sterne, Founder Marketing Evolution Experience & Digital Analytics Association

​1:30 PM-2:15 PM CT
​Building your Digital Maturity: Jeff Cheal, Director, Product Strategy; Personalization, Campaign & Analytics, Episerver

Day 2: October 3  ​

​10 AM-11 AM CT              ​
Flashes of Genius – Learning the Art and Science of Creativity: Allen Gannett, Founder & CEO of TrackMaven

​11:15 AM-12 PM CT         ​
​Marketo Breakout Session

​​12:15 PM-1:15 PM CT      ​
​Be the Best Answer for Your Customers with Content, SEO and Influence: Lee Odden, CEO, TopRank Marketing​

​1:30 PM-2:15 PM CT
Overcoming Attribution Frustration: Moving from Gut Instincts to Data Smart Decisions: Misia Tramp, VP Customer Experience Strategy & Insight, Metia