Today’s marketers often feel like they’re working in patchy fog. Will “do more with less” be the corporate mantra for a few ……
Launched in May 2018, Minority Report Podcast highlights people of color, women, and LGBTQ+ leaders within business,….
2020 has changed the marketing environment and increased conversations about diversity and inclusion within the field, forcing marketers to implement new tactics to create a new type of workspace. When we are talking about young women in a professional environment, we understand that some can feel isolated at times. The lack of support, recourse, and tools create an extra step on the hard road to success.
Out With the Old, In With Inclusive Marketing: Insights for Authentic Representation of Your Company and Brand
Gone are the days of communities being satisfied with token gestures of diversity. Today’s savvy consumers seek brands that convey the company’s genuine voice, inclusive of representational stories. This means Chief Marketing Officers, Brand Strategists, and the like, need to identify concrete ways to create diverse storytelling reflective of their consumer base.
Diversity, equity, and Inclusion stand as the pillars to any developmental community in changing the world. In times of social strife due to emerging technologies and skills gaps in the workforce, marketing will be an essential north star for changing the world. Questions will arise from this generation of marketers:
The past few months have been a tidal wave of activity. Like most, we pivoted our strategy with the advance of COVID-19 and found new and improved opportunities to deliver on our mission.