Digital marketing is a modern and efficient method of promoting products or services through digital channels. It involves….
Are you one of the 100 million people who listened to a podcast in 2020? Or one of the projected 125 million listeners tuning into podcasts this year?
Creative people are often described as disruptive, unpredictable, chaotic, or dramatic. But are these qualities so very bad,……
How can you create an effective content development strategy to prioritize, manage, and plan content? Many businesses churn out company-focused assets that are, unfortunately, created in silos and published randomly. Content is not repurposed.
When a business expands its marketing efforts to a global audience, it creates growth opportunities and reaches new custo…….
Startups. Marketing. For those in either world, one may sound secondary to the other. After all, startups can be more focused on building momentum for a product. Corporate marketers, however, tend to think about a brand’s story with a more long-term view.
Do you ever notice upon Apple Inc.’s announcing their latest product, lines around the block are filled with eager patrons….
Why has influencer marketing spend in the U.S., projected to reach $10 billion in 2020, increased a staggering 50% each….
Branding in M&A is rising. Brand can be a significant asset in driving transaction values. You need brand strategy….
If your company has a blog, does it deliver? Susan Varty of HeadStart Copywriting busts some common blogging myths so you can focus on what makes your blog great.