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AMA New York Insights

Curated posts from members of the AMA New York Board

5 Content Development Strategy Ideas

5 Content Development Strategy Ideas

How can you create an effective content development strategy to prioritize, manage, and plan content? Many businesses churn out company-focused assets that are, unfortunately, created in silos and published randomly. Content is not repurposed.

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Member Contributions

Curated posts from AMA New York membership
The Strategic Importance of Market Intelligence

The Strategic Importance of Market Intelligence

Collecting market intelligence when you expand internationally is a strategic imperative. Understanding the where, why, when and how of stepping into a foreign market will help you optimize company resources, align functions, and design the most effective market-focused strategy to meet business goals.

The 2018 Marketing Volunteer of the Year Award Goes To…Skyla Li

The 2018 Marketing Volunteer of the Year Award Goes To…Skyla Li

AMA New York is proud to announce Skyla Li as the 2018 Marketing Volunteer of the Year for her contributions to the Marketing Hall of Fame as the Social Media & Digital Marketing Coordinator. Skyla spearheaded a new social media initiative for the 2018 Marketing Hall of Fame which took place on May 17, 2018.

Seven Keys to Successful Brand Collaboration

Seven Keys to Successful Brand Collaboration

Seven Keys to Successful Brand Collaboration by Connie Chi | Founder + CEO | The Chi Group A successful brand collaboration can be shockingly powerful--as powerful as influencer marketing. The idea behind it may seem basic and simple yet there are many factors which...

Marketing Volunteer: Shine a Spotlight on Your Marketing Talents

Marketing Volunteer: Shine a Spotlight on Your Marketing Talents

Be a marketing volunteer. Get involved and enjoy tremendous реrsоnаl benefits with the AMA New York chapter. Giving of your time is a perfect way to showcase your marketing talents –talents that are реrfесtlу suited for vоluntееrіsm. 

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