Resources
AMA New York Insights
Curated posts from members of the AMA New York Board
The Cornerstone of Career Success? Focus on Personal Branding
AMA New York virtual boot camp was dedicated to personal branding with insights and hands-on practices learning with career experts.
Bernice Clark, CMO of the New York City Economic Development Corporation: Women in Marketing Spotlight
Meet Bernice Clark, chief marketing officer of the New York City Economic Development Corporation, guest speaker at AMANY’s Women in Marketing series.
LinkedIn Image Sizes and LinkedIn Text Limits Character Counts
LinkedIn image sizes and text limits change. If you are updating LinkedIn, here are the latest recommended LinkedIn image sizes and text character limits.
Career Development Tips from a Marketing Trailblazer
Career development tips were the focus of the AMA New York’s Women in Marketing webinar by Jennifer Consaga, senior digital marketer at Smartling.
Webinars
Contribute
Member Contributions
Curated posts from AMA New York membership
Choosing and Using Marketing Technology to Activate Your Digital Strategy
Choosing and using the right marketing technology to activate your digital strategy is the key to delivering remarkable customer experiences that delight prospects and customers – and keep them coming back for more.
Congratulations to Jack Mello, The First Marketing Volunteer Spotlight Award Winner of 2019
Today we are proud to announce Jack Mello as our first 2019 Marketing Volunteer Spotlight Award Winner for his outstanding contributions to the Marketing Hall of Fame. Jack has volunteered his expert services for the past seven years to help grow the Marketing Hall of Fame into a premier industry event that attracts the top marketing leaders in the nation every year. As a PR professional, Jack helps drive brand awareness and build critical media partnerships that help AMA New York further its mission – to inspire, support and celebrate brilliance in marketing.
Want to export to China? Focus on the Z-lennials for B2C marketing
China B2C markets are dominated Generation Z–born 1997-2002. By 2020, they will be as many as 40% of Chinese consumers.–guest blogger Antonio Acunza
Intergenerational Workforce: Maximizing Strengths for Workplace Success in 2019
Intergenerational workforces are now the norm. Ever wonder why it seems harder and harder to get people to work together? Is conflict is inevitable?
What Domino’s® Can Teach Big Pharma About Corporate Reputation
People have high opinions of companies that give back, and that benefits their corporate reputation. For those that don’t give back, it’s time to start.
The Strategic Importance of Market Intelligence
Collecting market intelligence when you expand internationally is a strategic imperative. Understanding the where, why, when and how of stepping into a foreign market will help you optimize company resources, align functions, and design the most effective market-focused strategy to meet business goals.